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Diversified marketing company IVE Group (ASX: IGL) is acquiring Impressu Print Group from Domino’s Pizza Enterprises (ASX: DMP) for $13.5 million after securing a long-term marketing services supply agreement with the Brisbane-based fast-food giant.
The deal is one of two acquisitions announced by IVE Group, including plans to buy Budget Mail Services, a small Sydney-based mail and communications business, for $1 million.
Impressu Print Group, which was founded in Brisbane in 1993 following a merger between Interforms Printing Group and Walmac Printing, was acquired by Domino’s in 2017 when it was then known as IPG Connect.
The business, which has been providing services to Domino’s since 2012, delivers end-to-end print solutions for clients across the quick service restaurant, retail, healthcare and public sectors.
Its largest customer is Domino’s for which it provides digital and offset printing services to the group’s franchisees and corporate stores in Australia.
IVE Group says Impressu will initially contribute annual revenue of about $30 million to the group to deliver EBITDA of $4.5 million including cost synergies and NPATA of about $2.5 million.
IVE, Australia’s largest diversified marketing company, posted revenue of $954.8 million in FY25, delivering EBITDA $136.7 million and NPAT of $52.1 million.
The sale has been accompanied by an eight-year services agreement with Domino’s.
“This agreement sees IVE continuing to supply all the existing services Impressu has been supplying for the last eight years under DPE ownership, as well as expanding these services into other core capability areas of IVE, such as creative and content, CX and data, events and activations, uniforms and more,” says the company
“IVE expects this contract to contribute more than $80 million of revenue during the initial term.”
The transaction is not expected to have a material impact on Domino’s FY26 earnings outlook. The company has also affirmed its commitment to print advertising.
“Print advertising continues to be an important advertising channel to reach Domino’s customers, however this sale follows a comprehensive business review, designed to deliver a simpler, more consistent Domino’s, concentrated on our core business,” says Domino’s executive chairman Jack Cowin.
Domino’s says through the agreement struck with EVE, it will continue to have access to the products and services provided by Impressu.
Meanwhile, IVE Group says the acquisition of Budget Mail Services aligns with its strategy of building additional scale and capacity in core service areas while broadening its national operational footprint.
Budget Mail Services, which supports clients in the share registry, charity, publishing and education sectors, has revenue of about $5 million.
Once fully integrated, IVE expected the business to deliver EBITDA and NPATA of $1 million and about $500,000 respectively.
“These businesses are a strong strategic fit,” says Matt Aitken, managing director IVE Group.
“They bring new capacity, new customers and enhance national reach with Impressu offering growth opportunities in the fast-growing South-East Queensland and northern NSW corridor.
“I'm also particularly excited about the long-term partnership with Domino’s and the opportunities that presents.
“We will continue to invest with discipline and remain focused on delivering value for shareholders.”
The company says integration planning is under way to support a smooth transition for customers and employees.
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